Insurance : AJB Bumiputera 1912 Reach The Greatest Brand of the Decade in 2010.

The Greatest Brand of The Decade 2010 is an assessment of corporate and product during the last 10 years 1912 Greatest Brand won Award of the Decade in 2010. This award is a form of recognition to the Bumiputera community as the best insurance brand throughout the decade 2000-2010?

Award is given directly by the CEO MarkPlus, Hermawan Kartawijaya to the Director of Bumiputera, Hardjono, held in the Ballroom at the Four Seasons. Jl. Rasuna Said, Kuningan, South Jakarta, Thursday (05/27/2010). Organisers MarkPlus and magazines marketeers define Bumiputera as The Greatest Brand of the Decade in 2010 the corporate category for two versions of the Judging. Namely Editor `s Choice version and version Netizen` s Choice.

According Hermawan Kartajaya, AJB Bumiputera as an insurance company within the last 10 years is consistent in establishing and improving corporate performance. AJB Bumiputera considered successful by the jury who is the editor of a community marketeer (Editor `s Choice), and the voting public through marketeers Facebook Fan Page (Netizen` s Choice).

So there are two types of voters, online and offline, if both are elected by good, if not so it does not matter, right now era of openness. Hermawan Kertajaya, Said in his speech. In the assessment of attention is the ability of companies or brands That became stronger after adapting to the process of transformation of Indonesia that began in 1998.